Marketing & data - Page 2
Features
10 minutes with... drivvn chief executive Peter Brown
In the latest of AM's '10 minutes with...' supplier insight interviews, drivvn chief executive Peter Brown discusses online car sales, the ominchannel customer journey and the influence of the agency retail model.
Fixed rate finance model makes franchised car retailers 'transparent and fair'
The future of franchised retailers’ motor finance FCA ruling on discretionary commissions has lead to greater transparency, but few dealers are reporting any noticeable variation to income as a result.
Independent car dealers' flexibility paid dividends after finance regulation changes
Independent used car dealerships and supermarkets have been best positioned to adapt to the Financial Conduct Authority (FCA) rule banning discretionary commission models that was brought into force last January.
FCA's new Consumer Duty makes transparency and consistency vital in car finance
With December’s publication of the Financial Conduct Authority’s (FCA) second consultation on its new all-encompassing Consumer Duty protocols and the automotive retail sector now subject to commission disclosure regulations, motor finance has once again been reassessing how it operates.
Honda UK MD on 'phase one' of retail network cuts and agency model possibilities
Honda UK managing director Jean-Marc Streng says the brand is exploring the possibilities of the agency franchised retail model as it draws to the end of “phase one” of its retail network restructure.
AM survey reveals car retail sector uncertainty about 2022 prospects
Dealer attitudes suggest a level of uncertainty about a 2022 car retail market increasingly defined by vehicle availability, the transition to electric vehicles (EV) and moves from manufacturers towards an agency franchise model.
Is car retail restructure the only route out of sector's 'staffing crisis'?
Marshall Motor Holdings chief executive Daksh Gupta has called for OEMs to accelerate cuts to their franchised networks as part of efforts to solve the retail sector’s staffing crisis.
Habits for a lifetime: which car retail COVID lessons are here to stay?
The coronavirus pandemic accelerated the pace of change in the UK’s motor retail industry and some observers now question whether many of the new habits will stick with consumers when everyday freedoms return.
Are car retail’s new FCA regulations having the desired effect?
Six months on from the introduction of new Financial Conduct Authority (FCA) regulations, automotive retailers should be starting to see an impact on average commission levels as they adapt to a new way of working.

