Why ICE is the solution to boosting EV sales, according to Fraser Brown of MotorVise
Localise is making the long-awaited Google Vehicle Ads available to dealerships as part of a pilot scheme.
As OEMs begin battling for EV market share with the new Chinese brands, how can traditional manufacturers use their market position to best advantage?
Dealerships could fail to meet the increasing demand for EV test drives due to the number of demonstrators exceeding forecourt charging points.
Automotive consultancy MotorVise has appointed Tim Roelich to head up its Automotive Training Academy.
Now is the time to create raving advocates for electric vehicles in every dealership in the country, believes Fraser Brown, managing director of automotive consultancy MotorVise.
Lookers will look for safe expansion routes, including partnering exciting Chinese new entrants, as the car dealer aims for growth in the years ahead.
The UK Government’s pledge to end the sale of new purely petrol and diesel powered cars by 2030 could be in question unless it incentivises potential electric vehicle (EV) buyers to make the switch.
In his latest 'guest opinion' column for AM Fraser Brown, managing director of the automotive consultancy MotorVise, spells out why the 'road to zero' must remain a one-way street.
After the “pressure cooker” of the post-pandemic automotive retail sector, MotoVise managing director Fraser Brown says car dealers need to ensure 2023 is a year of opportunity rather than excuses.
The car retail sector needs to start treating job applicants as it does its customers in order to connect with its future stars, according to Fraser Brown of automotive consultancy MotorVise.
Dealerships need to use the quieter Q4 period to ensure staff are fully prepared to meet an expected Q1 upswing – which could signal a move towards the return of something approaching normality.
The aggression being displayed by China against the island democracy of Taiwan has the potential to set the automotive industry’s recovery back several years.
The COVID-19 pandemic, the rise of the agency model retail model and new vehicle supply shortages have convinced many car retail bosses that it is the “right time to exit” the business – triggering a three-fold rise in dealership sales.
The new 22 plate released on March 1 may attract an ‘all-time low of new registrations’ in what has been a traditional peak quarter, warns MotorVise.
MotorVise Automotive has expanded its team after securing 20 new clients in the past three months.
Dealers that seek to recruit salespeople with the "right customer-focused skills" can expect to improve the gender balance within their business, according to Motorvise founder Fraser Brown.
Franchised car retailers should be working hard to secure new car supplies early with a Q1 2022 marketing and sales events push, according to MotorVise Automotive’s Fraser Brown.
Motorvise has appointed former Rhino Design events manager Neil Carruthers as its own account manager for automotive sales events as it kicks starts a new period of growth.
MotorVise Automotive has recruited two new account managers Harry Potter and Philippa Hirst amid increasing demand for its consultancy services.
